Author: Ember Stetson

In 2020, a huge number of small businesses moved or shifted their focus to online sales. Many of our reseller partners provided a means for businesses to do this fast and effectively, but more than that, they innovated to create new features to help these customers adapt to the virtual-only world. Today, we’re highlighting two niche-specific website builders who serve groups that have been particularly hard-hit by the pandemic: the music and restaurant industries. Bandzoogle – supporting musicians in the virtual world There’s no doubt that the website platform Bandzoogle has a profound understanding of its customers and a passion for helping…

If you provide a website builder, e-commerce, or hosting solution, you’ve got a lot on the go. Maybe “set up an integration to sell domain names” is on your to-do list, but it’s not your top priority. Here’s why it should be. 1. Domain names help you win new customers Registering a domain name is one of the first steps a new business takes. In fact, many entrepreneurs buy their domain when their business is just a budding idea. Why? Securing a domain name is an exciting first step and a much easier win than creating a business plan. And…

You know what it takes to be successful in e-commerce. But do your customers? Whether you work in website design, development, hosting, or business services, it’s important to take a step back and consider a new shop owner’s perspective. Let’s discuss how to best serve your small-biz customers and win their business again and again. What startup steps are they skipping? What concepts and strategies are they missing? This e-commerce client success checklist will help you help them. Determine the ideal customer Maybe your client has designed a brand-new product, or maybe they’re curating a thoughtful lineup that will keep…

Artificial Intelligence (AI) is one of the fastest-growing sectors within the technology sector, and everybody wants a slice of it. Tech giant Elon Musk, for example, donated $10 million to the non-profit research organization, OpenAI, to fund further research into the field. As AI continues to affect our day-to-day lives to an increasing degree, it’s becoming apparent that if you’re not on board with artificial intelligence, you’re going to be left behind.   What are the Facts? The numbers regarding Artificial Intelligence are truly staggering. Of the 9100 patients received by IBM inventors in 2018, almost 18% of them were AI-related. Businesses across the globe are…

With more people turning to online shopping, businesses rely on their websites more than ever. When it comes to generating income, sometimes they don’t perform quite as well as anticipated. Here, we examine the most common causes of poor performance and explain how to fix them. 1. Search engines can’t find your website Just because you have a website doesn’t necessarily mean that search engines have discovered it. Even if they have, they might not have indexed all your pages. Until this happens, people using search engines, like Google, won’t be able to reach your site and buy from you. While…